Market Perception Trends: Supply Chain Sustainability Software Providers (2025)
10 Mar, 2025
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Executive Summary
This report is designed to help strategy executives, chief marketing officers and business development directors at supply chain sustainability software providers understand the relative strength of their brand preference and awareness from the perspective of 250 corporate customers across 32 countries and 10 industries. The brand assessment study was conducted as part of the 2025 Verdantix global corporate survey on supply chain sustainability analysis. This survey ran from May to August 2024 and took the form of telephone interviews with senior executives responsible for supply chain sustainability initiatives.
Corporate perception of supply chain sustainability software brands
Survey respondents reflect the views of decision-makers at large enterprises
Providers with expertise in risk, compliance and supply chain planning lead brand preference
Supply chain sustainability software providers must adapt to shifting customer priorities
Survey respondents reflect the views of decision-makers at large enterprises
Providers with expertise in risk, compliance and supply chain planning lead brand preference
Supply chain sustainability software providers must adapt to shifting customer priorities
Figure 1. Supply chain sustainability software providers: brand preference
Figure 2. Supply chain sustainability software providers: brand awareness
Figure 2. Supply chain sustainability software providers: brand awareness
About the Authors
Elisa Molero
Industry Analyst
Elisa is an Industry Analyst at Verdantix, specializing in supply chain sustainability. Her research covers 100 vendors in the supply chain sustainability market, supporting b…
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Kim Knickle
Research Director
Kim Knickle is a Research Director at Verdantix, bringing more than two decades of analyst experience to the evolving world of sustainability. Her current research spans ESG a…
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