Market Perception Trends: Industrial AI Analytics Providers 2024

Executive Summary

This report is designed to help strategy executives, chief marketing officers and business development directors at industrial AI analytics firms understand their brand strength, in terms of preference and awareness, compared with their principal competitors. We conducted the brand awareness study as part of the upcoming Verdantix Global Corporate Survey 2024: Industrial Transformation Budgets, Priorities And Tech Preferences report, gathering the perspectives of 304 executives across 14 economic regions and 19 industries. Survey respondents are senior decision-makers within operations, engineering, maintenance, reliability, process safety and data science functions, with 77% of participants representing firms with revenues greater than $1 billion. Of the 12 vendors in the study, Verdantix finds that DataRobot leads in brand perception and brand awareness, while Cognite has the second-highest brand perception and SymphonyAI Industrial has the second-highest brand awareness.