Market Perception Trends: ESG And Sustainability Service Providers (2025)
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Executive Summary
This report is designed to support strategy executives, chief marketing officers and business development directors at ESG and sustainability service providers in understanding the relative strength of their brand awareness and preference, based on insights from 400 corporate sustainability executives across 33 countries and 26 industries. The brand assessment was conducted as part of the upcoming Verdantix 2025 global corporate survey on ESG and sustainability budgets, priorities and technology preferences. The survey was carried out via telephone interviews in April and May 2025 with executives overseeing organization-wide ESG and sustainability initiatives.
Figure 1. ESG and sustainability service providers: brand preference
Figure 2. ESG and sustainability service providers: brand awareness
About the Authors
Priyanka Bawa
Principal Analyst
Priyanka is a Principal Analyst at Verdantix, where she leads research to enable sustainability leaders and services firms to analyse shifting market dynamics and evaluate inn...
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Kim Knickle
Research Director
Kim Knickle is a Research Director at Verdantix, bringing more than two decades of analyst experience to the evolving world of sustainability. Her current research spans ESG a...
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